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 suppliers one year. ---------------------

 premises and Medium term – one How big is your

equipment year to three years. market (e.g.

 personnel ------------------------ number of

 personal you will probably potential customers

details find you have more and their spending

to say for your power)?
 marketing and
promotion short-term ----------------------

 a book-keeping objectives and this What sort of people

or record system is where the will be buying from

 other emphasis of your you?
information planning should lie. ----------------------

 putting -
together a profit Your market Where are they

and loss forecast ------------------------ located?
and a cashflow How is your product ----------------------

forecast. or service to be -

sold? If you have researched

Your objectives ---------------------- your potential customers

Describe what you How much will it properly you should be

want to get out of the cost you to reach able to give a good

business and over potential indication of their

what period. Try to customers? number and

give an idea of how ---------------------- requirements, and give

you see the business What is it about as much detail about the

developing over this your business that is compe-tition as you can,

period of time. special? including details of

Suggested periods are: ---------------------- where you fit in.

----------------------- Who are you aiming

Short – term – up to at? Your product or service

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