Page 41 - 6647
P. 41
44
have to be open with him, you have to trust him and spend most of the
day with him.
Many people do not realize how much hard work has to be put
into a marriage for it to be successful. So, it very important to be wise
in order to create a really successful marriage, you have to be prepared
to face different problems and you have to know how to solve them.
Resolving conflicts and compromising in a relationship will make a
strong foundation for a healthy marriage. Trust is vital for a marriage,
so you have to be sure that you can trust your partner completely.
Topic 21
MODERN CONSUMER SOCIETY. THE PHILOSOPHY OF
CONSUMPTION AND MODERN TRADE ORGANIZATION.
INFLUENCE OF ADVERTISING ON THE ECONOMY AND
CONSUMER PSYCHOLOGY
Consumerism is a social and economic policy that encourages
the acquisition of goods and services in ever-increasing amounts. With
the industrial revolution, but particularly in the 20th century, mass
production led to an economic crisis: there was overproduction—
the supply of goods would grow beyond consumer demand, and so
manufacturers turned to planned obsolescence and advertising to
manipulate consumer spending. The success of the consumerist
cultural ideology can be witnessed all around the world. People rush to
the mall to buy products and end up spending money with their credit
cards. Shopping centers are a representative example of a place where
people are explicitly exposed to an environment that welcomes and
encourages consumption as some of them are open for 24 hours.
Advertising is a form of communication for marketing and
used to encourage or persuade an audience to buy the product. It has a
great impact over the producers, consumers and society and now it
looks like it has become the necessity for the producers to advertise