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someone is rude or difficult to deal with, try to understand their behavior
and don't take it personally.

ASSIGNMENTS

1. Why can the ability to negotiate successfully in today's turbulent
business climate make the difference between success and failure?
2. What means being assertive in negotiations?

3. What is the difference between being assertive and being aggressive?
4. Why negotiators are detectives?
5. How can you become an effective listener?
6. Why should we never negotiate without opinions?

7. Why are successful negotiators always optimists?
8. Why will you feel more powerful when you recognize the reasons for
the other side to give in?

9. Does successful negotiator always look at the situation from the other
side's perspective? Why /why not?
10. Summarize the text.