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"I work in a field that is devoted to assessing people," states Kathryn
Ricker, 30, Statistician, Educational Testing Service, Princeton, New
Jersey. "One of the concepts we talk about is known as the 'halo
effect.' That means that if we know certain positive things about a
person, we tend to have a generally positive impression of that person,
sometimes even in spite of evidence to the contrary. What I'm
realizing is that the halo effect also extends to a person's appearance. I
think that is why a positive first visual impression is so important. If
someone is nicely dressed and looks well put-together, we have
greater confidence in his or her abilities even before he or she has said
a word. If that is the case, why not always have your halo looking its
shiniest?"

10 KEYS TO POWERFUL FIRST IMPRESSIONS
by Dianne M. Daniels

Wondering how to make a good first impression? Focus first on the
visual impact you make when you meet people for the first time.
Here's why.

Image Development is the science and art of creating a Powerful First
Impression. In the first thirty seconds people make judgments about
you on a subconscious level, based on what they see, hear and sense.
To create a Powerful First Impression, you must create a positive
visual impact.

HERE ARE 10 KEYS TO CREATING A POWERFUL FIRST
IMPRESSION

1. Smile! A genuine smile, one that reaches your eyes and shines
through your face and body language, is one that will encourage
people to smile back. It makes strangers more comfortable with you,
makes you seem more approachable, and gives a sense of comfort to
those around you.

2. Use direct eye contact - You can convey power, authority and
presence by using direct eye contact, and direct eye contact also
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