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The publishing standards of a scientific publication act as the control of the
form of representation of various components of the message. Among the main
types of publishing standards are the rules for the basic plain text and for the basic
complex text, for illustrations, for the edition apparatus.
Characteristics of norms for the basic plain text are the norms of editing
numbers and signs: quantitative numerals, ordinal numerals, numerals in complex
nouns and adjectives, signs in the text. The norms for editing dates and times of the
day are the rules for dating facts, the form of writing dates and periods, indicating
the time of day.
The norms for editing lists are the recommended use of different types of
lists and designations of their elements; the principle of unifying the designation of
the elements of the list; the form of the text preceding the list; punctuation marks in
the phrase with the list; recommended capitalization.
The norms for editing cuts - types of abbreviations, the basic requirements
for the abbreviations of words and phrases; rules of graphic abbreviations of
words, the use of commonly used graphic abbreviations, special and individual
graphic abbreviations; rules for writing initial abbreviations, use of initial
abbreviations; difficult words; reduction of the mixed form.
The norms for editing the links are general requirements for the editorial
release of references to the elements of the publication, especially the references to
individual elements of the publication [11, p. 59].
The norms for editing quotes are the general rules of quotation; the use of
quotes; paragraphs in the citation; large and small letters at the beginning of the
quote; triplet; notes with quotations; punctuation marks in a phrase with a quote.
Quotes "without quotation marks" are a trend in the modern style of journalistic
works.
Characteristics of norms for the main complex text are the rules for editing
tables: the structure of the table, the types of tables, requirements for the
presentation of the head, side and table programs. General norms for editing
formulas.