Page 238 - 4188
P. 238

236

         your generosity will be seen as a sign of weakness to be taken advantage
         of.  Giving away value early in the negotiation can leave you with a poor
         hand to play in the rest of the negotiation. With very little to offer, and
         relying upon the other side's generosity, you're gambling.  Giving away

         value too easily too early can signal to your negotiation counterpart that
         you've  very  deep  pockets,  and  your  gift  is  just  a  taster  of  bigger  and
         better  gifts  to  come.  To  some  negotiators,  an  accommodating  style

         appears       to     promote        harmonious         relationships.       What       these
         accommodating profiles miss is the myriad of other options that create
         strong enduring relationships. Giving away the farm usually just creates
         one happy negotiator, and that's not you. Warning: The faulty thinking

         that puts accommodates into negotiation damage control is thinking that
         because the goal is unimportant to you, it must have little value to the
         other side. Remember to do your homework by asking the value of your

         concession to the other party before making your trade or concession.
                 Self Defense
                 When someone is offering you a gift at the negotiation table, do

         you  humbly  accept  their  generosity?  Be  careful,  as  theirs  may  be  a
         proverbial 'Greek Gift' - i.e. they may be luring you into reciprocation,
         obliging you to give back something of greater value in return. So keep

         in mind the value of the item being given - the relative value to both
         sides. Make  sure  you  don't  give  back  something  of  disproportionately
         higher value in return. You also need to be careful that they are not an
         incompetent  negotiator,  making  big  concessions  that  jeopardizes  the

         viability  of  their  business,  or  agreeing  a  deal  that  their  managers  will
         later veto. If they go bust because they are giving away too much, you
         could both end up losing.

                 Avoid (I Lose - You Lose)
                 This is most often referred to as "passive aggressive". People who
         habitually use this style really dislike conflict. Rather than talk directly
         with you about the issue, avoid styles may instead try to take revenge

         without you knowing about it. The avoid style can be a typical reaction
         to  high  compete  negotiators.  Sellers  will  frequently  call  less  often  on
         high  compete  buyers  (i.e.  Avoiding  Competitive  buyers)  -  and  may

         choose to invest marketing money and share their best ideas and prize
         promotions with buyers who make themselves available (those who are
         not Avoiding the sales person.
   233   234   235   236   237   238   239   240   241   242   243