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                      “I just said to the man, “Let me see if I really understand what your position is and what

               your concerns about my recommendations really are. When you feel I understand them, then we’ll

               see whether my proposal has relevance or not.”
                      “I really tried to put myself in his shoes. I tried to verbalize his needs and concerns, and he

               began to open up.
                      “The  more  I  sensed  and  expressed  the  things  he  was  worried  about,  the  results  he

               anticipated, the more he opened.

                      “Finally,  in  the  middle  of  our  conversation,  he  stood  up,  walked  over  to the  phone,  and
               dialed his wife. Putting his hand over the mouthpiece, he said, “You’ve got the deal.”



                      X.       Discuss the following points in groups:

                            1.  Industrial espionage.
                            2.  Working conditions.
                            3.  Accident prevention.
                            4.  “Common sense” category.
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