Page 10 - 190_
P. 10
10
development, operations, marketing, personnel, physical facilities, and so on – to meet that
objective. The extent to which you begin with the end in mind often determines whether or not you
are able to create a successful enterprise. Most business failures begin in the first creation, with
problems such as undercapitalization, misunderstanding of the market, or lack of a business plan.
X. Discuss the following points in groups:
1. General definition of management.
2. Material and human resources.
3. Financial and informational resources.
