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Economic Theory
1. WELCOME TO ECONOMICS
Content
1. What Is Economics, and why is it important?
2. Microeconomics and Macroeconomics.
3. How economists use theories and models to understand economic
issues.
Key words: scarcity, resources, macroeconomics, microeconomics,
model
1. What Is Economics, and Why Is It Important?
What is economics? Economics at its core has three basic principles:
1. Wants and desires of human beings are unlimited.
2. Means or resources needed to obtain desired goods and services are
limited. This is true no matter who you are or how much money you make.
3. The science of economics is primarily concerned with how to best
allocate limited resources in a manner that comes closest to fulfilling
unlimited wants. Recognize that no one will ever ultimately fulfill all of
these wants and desires because incomes are always limited.
Achieving the most desirable allocation of your income in an effort to
best fulfill unlimited wants represents an economic problem of
optimization under scarcity. Optimum implies finding a solution that is the
most desirable for the individual, while scarcity suggests that income and
other resources available are limited.
Economics is the study of how humans make decisions in the face of
scarcity. These can be individual decisions, family decisions, business
decisions or societal decisions. If you look around carefully, you will see
that scarcity is a fact of life. Scarcity means that human wants for goods,
services and resources exceed what is available. Resources, such as labor,
tools, land, and raw materials are necessary to produce the goods and
services we want but they exist in limited supply. Of course, the ultimate
scarce resource is time – everyone, rich or poor, has just 24 hours in the
day to try to acquire the goods they want. At any point in time, there is
only a finite amount of resources available.
Think about all the things you consume: food, shelter, clothing,
transportation, healthcare, and entertainment. How do you acquire those
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