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Economic Theory

            micro insights about particular plants and animals help to understand the
            overall food chain, while the macro insights about the overall food chain
            help  to  explain  the  environment  in  which  individual  plants  and  animals
            live.  In  economics,  the  micro  decisions  of  individual  businesses  are

            influenced by whether the macroeconomics is healthy; for example, firms
            will be more likely to hire workers if the overall economy is growing. In

            turn, the performance of the  macroeconomics ultimately depends on the
            microeconomic decisions made by individual households and businesses.
                  What  determines  how  households  and  individuals  spend  their
            budgets? What combination of goods and services will best fit their needs

            and wants, given the budget they have to spend? How do people decide
            whether to work, and if so, whether to work full time or part time? How do
            people  decide  how  much  to  save  for  the  future,  or  whether  they  should

            borrow to spend beyond their current means?
                  What  determines  the  products,  and  how  many  of  each,  a  firm  will
            produce and sell? What determines what prices a firm will charge? What
            determines how a firm will produce its products? What determines how

            many workers it  will hire? How will a firm finance  its  business? When
            will  a  firm  decide  to  expand,  downsize,  or  even  close?  In  the
            microeconomic  part  of  this  book,  we  will  learn  about  the  theory  of

            consumer behavior and the theory of the firm.
                  What determines the level of economic activity in a society? In other
            words, what determines how  many  goods and services a nation actually
            produces? What determines how many jobs are available in an economy?

            What determines a nation’s standard of living? What causes the economy
            to speed up or slow down? What causes firms to hire more workers or to

            lay workers off? Finally, what causes the economy to grow over the long
            term? An economy's macroeconomic health can be defined by a number of
            goals:  growth  in  the  standard  of  living,  low  unemployment,  and  low
            inflation, to name the most important. How can macroeconomic policy be

            used to pursue these goals? Monetary policy, which involves policies that
            affect  bank  lending,  interest  rates,  and  financial  capital  markets,  is
            conducted  by  a  nation’s  central  bank.  Fiscal  policy,  which  involves

            government  spending  and  taxes,  is  determined  by  a  nation’s  legislative
            body. These are the main tools the government has to work with. These are
            just  some  of  the  issues  that  will  be  explored  in  the  macroeconomic
            chapters of this book.




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