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P. 80

There  are  words  in  every  language  which  people  instinctively
                            avoid  because they are considered  indecent, indelicate, rude, too
                            direct  or  impolite.  As  the  "offensive"  referents,  for  which  these
                            words stand, must still be alluded to, they are often described in a
                            roundabout  way,  by  using  substitutes  called  euphemisms.  This
                            device is determined by social conventions which are sometimes
                            apt to be over-sensitive, see "indecency" where there is none and
                            seek  refinement  in  absurd  avoidances  and  pretentiousness.
                            Numerous  euphemisms  are  used  to  avoid  the  so-called  social
                            taboos  and  are  inspired  by  social  convention.  To  illustrate,  the
                            word  lavatory  has,  naturally,  produced  many  euphemisms.  Here
                            are  some  of  them:  powder  room,  washroom,  restroom,  retiring
                            room, (public) comfort station, ladies' room), gentlemen's (room),
                            water-closet, w. c., public conveniences and even Windsor castle
                            (which is a comical phrase for "deciphering" w.c.). Pregnancy is
                            another  topic  for  "delicate"  references.  Here  are  some  of  the
                            euphemisms used as substitutes for the adjective pregnant: in an
                            interesting/delicate  condiition,  in  the  family  way,  with  a  baby
                            coming, (big) with child, expecting. Euphemisms may, of course,
                            be used due to genuine concern not to hurt someone's feelings (e.g.
                            a liar can be described as a person who does not always strictly tell
                            the truth and a stupid man can be said to be not exactly brilliant

































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