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ЗМІСТ

                           Chapter 1 Business communication skills…………………………...4
                           Unit 1 Cross-cultural understanding……………………………….....5
                           Unit 2 Welcoming visitors…………………………………………..12
                           Unit 3 Culture and entertainment……………………………………19
                           Unit 4 Eating out…………………………………………………….23
                           Chapter 2 Using the telephone……………………………………...33
                           Unit 1 Cross-cultural communication on the telephone……………..34
                           Unit 2 Taking and leaving messages………………………………...45
                           Unit 3 Problem-solving on the telephone……………………………51
                           Unit 4 Ending a call………………………………………………….57
                           Chapter 3 Presentations…………………………………………….65
                           Unit 1 Planning on getting started…………………………………...66
                           Unit 2 Image, impact and making an impression……………………73
                           Unit 3 The middle of the presentation……………………………….81
                           Unit 4 Summarizing and concluding………………………………...91
                           Chapter 4 E-mailing………………………………………………...97
                           Unit 1 Getting started………………………………………………..98
                           Unit 2 Structuring your message…………………………………...107
                           Unit 3 E-mail etiquette tips………………………………………...116
                           Unit 4 Checking before you send…………………………………..127
                           Chapter 5 Negotiating……………………………………………..134
                           Unit 1 Types of negotiation………………………………………...135
                           Unit 2 Getting what you can……………………………………….141
                           Unit 3 Not getting what you don’t want……………………………148
                           Supplement reading………………………………………………...155
                           Bibliography ……………………………………………………….166









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